While designing the Big Mood identity, the Violent Femmes were looping in my head.

The client wanted a look that was equal parts punk rock irreverent and pop song friendly. The branding needed to be unpretentious, colorful, and give a nod to the environmentally beneficial aspects of natural winemaking.

Big Mood quickly became a community hub and made Wine Enthusiast’s list of ‘Best Wine Shops of 2023’.

Let me go onnnn…Big Mood, I know you’re the one.